SEO Wiki

Crawling

in short

Crawling is the process where a search bot visits website pages and downloads their content.

Crawling is when a search bot (e.g., Googlebot) follows links across a site and downloads page HTML.

How it works

The bot starts from known URLs and sitemaps, follows internal and external links and has a limited crawl budget per site.

Why it matters

  • Pages that aren't crawled can't be indexed
  • 404s and redirect chains waste crawl budget
  • Critical for large catalogs

How Accendix handles it

We analyze server logs and Screaming Frog data, remove junk URLs and steer the bot to commercial pages.

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All Wiki pagesUpdated: October 26, 2026